How we collect, use and protect your personal data — and the rights you have over it.
Last updated: 27 May 2026
This Privacy Policy explains how Khandhar LTD, trading as Max Appliance Guard, collects, uses, shares and protects your personal data. We are committed to handling your information responsibly and in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).
The data controller responsible for your personal data is Khandhar LTD (trading as Max Appliance Guard), a company registered in England and Wales under number 14465547, registered office 52A Windsor Street, Uxbridge, England, UB8 1AB. If you have any questions about this policy or how we handle your data, please contact us by email at info@maxapplianceguard.com, by phone on +44 7944 892937, or by post at the address above.
Depending on how you interact with us, we may collect: your name; contact details (email address, phone number and postal address); information about your appliances and your plan; payment and bank or card details needed to set up and take payments; records of your contact with us, including repair requests and call notes; and technical information when you use our website, such as your IP address, browser type and pages visited (see our Cookie Policy).
Under the UK GDPR, we must have a lawful basis for processing your personal data. We rely on the following:
We will only send you marketing messages where you have consented or where we are otherwise permitted to do so by law. You can opt out at any time by using the unsubscribe link in our emails or by contacting us. Opting out of marketing will not affect the service messages we need to send you to manage your plan.
We share personal data only where necessary, including with: the engineers we appoint to carry out repairs and health checks; payment processors and Direct Debit providers who handle payments securely; IT, hosting and communications providers who help us run our business; and professional advisers, regulators or law enforcement where we are legally required to do so. We require all our partners to keep your data secure and to use it only for the purposes we specify. We never sell your personal data.
We aim to keep your personal data within the UK. Where any of our service providers process data outside the UK, we ensure appropriate safeguards are in place, such as an adequacy decision or standard contractual clauses approved for use under UK data protection law.
We keep your personal data only for as long as necessary for the purposes set out in this policy, including to meet any legal, accounting or reporting requirements. Plan and payment records are generally retained for up to seven years after your plan ends, in line with tax and accounting rules. When data is no longer needed, we securely delete or anonymise it.
We use appropriate technical and organisational measures to protect your personal data against loss, misuse and unauthorised access. Payments are handled by PCI-compliant partners, and we never store your full card details. Access to your data within our business is limited to those who need it to do their job.
Under data protection law you have the right to: be informed about how we use your data; access a copy of the data we hold about you; have inaccurate data corrected; have your data erased in certain circumstances; restrict or object to our processing; data portability; and withdraw consent where we rely on it. You also have the right not to be subject to decisions based solely on automated processing that significantly affect you. To exercise any of these rights, contact us using the details in section 1. We will respond within one month.
Our website uses cookies and similar technologies. For full details of the cookies we use and how to manage your preferences, please see our Cookie Policy.
If you are unhappy with how we have handled your personal data, please contact us first so we can try to put things right. You also have the right to complain to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection, at ico.org.uk or by calling their helpline on 0303 123 1113.
We may update this Privacy Policy from time to time. The version on this page is the current one, and the date at the top shows when it was last updated. Where changes are significant, we will take reasonable steps to bring them to your attention.